Sunday, October 10, 2010

Display Hip Hip Hooray!

Our next assignment is to construct a display system for our object, actually multiple objects to be seen by an audience in a free standing display or counter display. We have been reminded to think about how this display is viewed from every angle. This got me thinking. The front of the display might be pretty, but if someone walks up to the display from the back side, or the "wrong side" they will not get the same effect that the person who walked up to the display from the "right side" received. My dilemma is how to solve that problem. I want to incorporate a counter top display because I will be displaying watches, and watches do not necessarily take up an incredible amount a room, unlike a golf club, which would need a free standing display case.

I also decided that 18 display models for this display system would be appropriate in order to represent the 18 holes that are played in a round of golf. I then started looking at photos of golf courses from different perspectives and thought about the 2nd project that I did. Which was an aerial perspective of a golf hole. So, now that I'm doing a display case for multiple watches, why not focus on the aerial view point of an entire golf course? I saw this picture online....


And this picture made me think about using a table top display setting to present 18 watches. And put them in a golf course form set up. By doing this, in effect I am making my own miniature golf course to hold these 18 watches. By doing this, anyone who approaches the display can see that it is a "mini" golf course, and would not be confused. It would in effect force the viewer to walk around the display to see the different golf holes.

My next question is how to actually present the watches on the holes. I believe that by putting the watches on the green, just like I did for my print media ad, the consumer sees that the hole is the target goal of the game, and where you want your ball to be. 

Another idea that I had was to put the watches into see through containers such as this one...


By doing this, the viewer can see the watch from any angle, and walk around it to see any side or angle that needs to be seen. But by using a case like this, it doesn't allow the viewer to touch the watch and feel it, which takes away from the experience.

At this point I think starting to make little golf hole models will be a successful starting point in order to display the watches. Possibly using thicker boards to show different levels and tiers of the golf hole will be a smart move in getting started. Going to the supply store is my next mission!

2 comments:

  1. It is awesome how much enthusiasm you have for this project! I like the idea of doing 18 golf holes for 18 watches (still curious what a golf watch is). You could even add flags at each hole to draw the customers attention to the watches even more. It was hard for me to see the golf hole/course on your second project. How do you plan on making the golf course clear in this project? How does the clear case inspire you for this project? I would love to see some sketches of your idea. :)

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  2. ahh, i still had your old blog url, so i thought you weren't posting all this time. great to see some more work and your ideas for the display.

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